Features To Look for In an Online CRE Auction Platform
  • September 1st, 2023
  • Reading time about minutes

An easy-to-use website is essential for marketing real estate listings and generating leads. Creating a unique website from scratch may sound nice but most real estate professionals don't want to invest in such a huge undertaking to deliver a better brand experience to the customers. In result, they lack customers attention and ultimately lose their valuable buyers. In this blog, we will discuss how BidHom real estate online auction software delivers better personalization to the real estate website and online auction platform.

Personalization and Theme Customization in Real Estate Software

Due to COVID-19, the real estate industry has experienced ups and downs. However, there are successful brands in the real estate market that have overcome all the challenges by adopting the latest technology and keeping updated with personalized designs that can be set up quickly and cheaply. Good marketing ideas have helped them to maintain a solid position. The key to success lies in the number of buyers who see the property listings. Online marketing is essential, as more and more viewers search on the internet.

The best real estate websites are informative and functional. The top real estate IDX MLS website allows real estate agents and brokers to view a well-presented portfolio and find all the information they need. Providing easy access to contact details generates more leads. Creating a professional website doesn't require any coding skills. BidHom is a modern real estate website and auction platform that offers personalization and customization features to real estate agents and brokers. Thus, you can easily update your property listing details on various platforms, create site plans, send compelling emails to maximize property exposure, build and maintain property websites, and produce brochures and flyers for interested prospects while customizing your website theme to attract and engage the audiences.

Exploring Theme Customization Within Real Estate Auction Software

Theme customization in real estate software involves designing and modifying the visual and functional aspects of the platform to align with specific branding, user experience, and business requirements. Here's an overview of the key points to consider when exploring theme customization for a real estate auction platform:

  • Better Branding Consistency
  • The theme customization within the real estate online auction software reflects the branding identity of your real estate business. Customization and personalization within the platform incorporate the platform's logo, color scheme, typography, and other visual elements that create a cohesive and recognizable brand presence. Top real estate IDX MLS website with online auction software can deliver brand consistency to its customers while personalizing themes.

  • Enhanced User Interface (UI)
  • Customize the user interface to provide a user-friendly experience. Consider the layout, navigation menus, buttons, forms, and other UI elements. Customizing and personalizing the top real estate IDX MLS website helps real estate agents and brokers provides an intuitive design to make it easy for users to navigate, search, and participate in auctions. When users can navigate easily then they can turn into your potential customers.

  • Responsive Design
  • Not every theme is responsive for the users. You should always focus on a theme that has a responsive design and is easily adaptive to different devices and screen sizes, including desktops, tablets, and smartphones. BidHom offers you theme personalization and customization within the real estate online auction software and website that is crucial for providing a consistent experience across various devices.

  • Property Display
  • Customizing how properties are displayed is essential. Theme customization in real estate software allows agents and brokers to incorporate the right theme that suits them more. They can easily update the theme to align with the property listings and viewing capabilities. Incorporate high-quality images, property descriptions, and any relevant details that potential bidders might need to make informed decisions. Implement features like image galleries, virtual tours, and interactive maps to enhance the property showcase.

  • Personalized Auction Listings
  • Personalization and customization of themes within the BidHom real estate online auction software enhance the layout and presentation of your auction listings. This includes options to sort and filter listings based on different criteria such as property type, location, price range, and auction end date. This helps in better engagement of homebuyers and increases the chance of participation in the auction.

  • Bidding Process
  • Tailor the bidding process to be user-friendly and straightforward. Personalize and customize with the preloaded theme to clearly display the current bids, bid increments, and bidding deadlines. Implement features by selecting the right theme such as auto-bidding and notifications to keep users informed about their auction activity.

  • Account Management & Custom Contents
  • Provide users with the ability to create accounts, manage their profiles, track their bidding history, and receive personalized notifications about upcoming auctions and bid updates. Customize pages beyond auction listings, such as About us, Contact, FAQs (Frequently Asked Questions), and other relevant content. These pages should align with the platform's theme and provide valuable information to users.


Theme customization in the real estate software platform unlocks the door to opportunity and provides easy engagement for a range of listings and auction of properties. With the latest technologies, BidHom real estate online auctions software connects sellers and buyers directly providing complete marketplace solutions for the real estate agents and brokers. We deliver the best theme personalization and customization within the real estate auction platform to enhance the website and listing of your properties.


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