• July 3, 2023
  • Reading time about 8 minutes

Real estate is the most promising market to dominate your brand with property listing and real-time auction of your properties. Your target audience is already looking for you, so your real estate business has to find a way to stand out. One major way to improve your online presence is through the content on your website. If you are looking to stay ahead of your competitors and outreach more potential customers, then you need the right search engine optimization (SEO) strategy and the best real estate keywords to reach potential customers.

In this guide, we’ll share the top 100 real estate keywords, and will share insight on how to find new keywords, and the best practices for real estate keywords in your real estate bidding platform.

Top 100+ Real Estate Keywords

Keywords generate traffic and attract high-quality leads from Google searches. There should be no surprise that search engines are one of the most popular resources customers use to seek out local businesses. Therefore, incorporating real estate keywords in your SEO optimize real estate auction website helps you rank higher in search results to get in front of your potential customers. Here is the list of top 100 real estate keywords that you can use to rank your website higher in the SERPs

  • Realtor
  • Finding a realtor
  • How to find a realtor
  • Find real estate agents
  • How to find real estate agents
  • Best Realtor near
  • Top Realtor for buying a new home
  • Short selling your home
  • For sale by owner
  • FSBO
  • Why to use a realtor
  • Property sale by owner
  • For sale by owner listings
  • Top real estate agents in
  • Selling a home
  • Sell a home fast
  • Fastest way to sell a home in
  • Home selling tips
  • Cost of selling your home
  • Marketing your home
  • Ways to sell your home
  • House staging tips
  • How to stage your home
  • Foreclosure
  • Foreclosures Short sales
  • Foreclosure or short sale
  • Short selling short sale process
  • Cons of a short sale
  • Best Realtor in
  • Top rated Realtor in
  • House for sale on
  • Buy real estate
  • Buy home
  • Process of buying a home
  • Listing property for sale by owner
  • Selling your home by owner
  • Selling real estate without a realtor
  • Tips for selling your home
  • Short selling your home
  • Top tips to get the best offer
  • Best improvements for home valuation
  • Process for selling a home
  • Tips to sell your home
  • Tips to sell in under a month
  • Do open houses sell houses
  • First time home buyer guide
  • Best homes for first time home buyer
  • First time home buyer programs
  • Home buyer help
  • List of real estate agents
  • Reviews of Realtor
  • Best real estate listings
  • Find real estate
  • Foreclosures for sale
  • Buy a home
  • Houses for sale
  • Real estate agent listings
  • Townhomes for sale
  • Best homes for employees
  • Relocation Realtor in
  • Town houses for sale
  • MLS listings
  • Real estate listings MLS
  • MLS real estate listings
  • Multiple listing services
  • Best realtor
  • Should I hire a realtor?
  • How to choose a realtor
  • Is it a good time to buy a house?
  • How much is my house worth?
  • Renting vs buying a house
  • apartments for rent
  • Houses for rent
  • houses for sale near me
  • houses for sale
  • Land for sale near me
  • land for sale
  • For sale by owner
  • Realtor near me
  • vacation rentals
  • condos for sale
  • New construction homes near me
  • New construction homes
  • property for sale
  • we buy houses
  • luxury homes
  • top real estate companies
  • home buying
  • how to find a realtor
  • how to find a real estate agent
  • first time home buying
  • How to find a good realtor
  • Homeselling tips
  • Homebuying tips
  • How to sell a house by owner
  • How to buy a house
  • Duplexes for sale
  • Cheap houses for sale
  • Waterfront homes for sale
  • New construction homes
  • Multi-family homes for sale
  • Best neighborhoods
  • Closing costs
  • Who pays closing costs
  • Closing costs for seller
  • How to sell your house without a realtor?
  • How much does it cost to sell a house?
  • How long does it take to sell a house?
  • First-time homebuyer programs
  • Sell my house
  • Sell my house fast
  • Home inspection checklist for sellers
  • Home inspection checklist for buyers
  • Homebuying process checklist
  • Homeselling checklist
  • Final walk-through checklist
  • Home estimate
  • Home valuation
  • What credit score is needed to buy a house?
  • Best time to sell a house
  • Best time to buy a house
  • Buying a foreclosed home

Ways To Find New Real Estate Keywords

Real estate is a very broad business and using the relevant keyword phrases on your website is a great SEO technique to reach potential customers. But finding the right mix of keywords and keyword phrases can be the best way to rank your free real estate online auction platform in the SERP. There are many online applications and tools that can help you in finding keywords and narrow down your list in picking the top relevant keywords and phrases. Here are some tips to get you started: –

  1. Explore Google’s autocomplete feature for seed keywords can provide valuable insights into what potential customers are searching for. Use tools like- Google AdWords for unlimited search for and filter keyword searches.
  2. Utilizing keyword research tools such as SEMrush, SEOBook, Ahrefs to brings in search data from an array of reliable sources. These tools allow you to dive deeper into your research by uncovering the search volume, competition level, and ranking difficulty of specific keywords.
  3. You can also use adCenter Add-in (for Excel) only obtains search data from MSN and Microsoft Live Search, but it can still help guide you in planning your keyword strategy.
  4. Analyze competitor websites to identify targeted keywords they are targeting to gain a competitive edge by creating even better content around those same topics.
  5. Research your key phrase choices on major search engines like Google, Yahoo, and Bing to take into account the number of hits, competitions, and featured search results. Avoid using keywords or keyword phrases that hit more than 500,000 results.
  6. Use social media platforms to identify hyperlocal keywords. Search for hashtags on Twitter, Instagram, and Facebook to see what people are talking about in your area to increase your online visibility in your specific location.

Best Practices for Real Estate Keywords to Gain Better Reach

After finding the right keyword or keyword phrases or you can use the keywords from the list to create content and use them on your real estate bidding platform and website to reach a wider audience. Let’s see how you can use keywords and phrases in different ways.

Rank Higher In SERP

Select the keyword that you want to use and define what type of content you can create by searching the keyword in Google. The search engine results page will help you determine the type of content and how to structure it to rank target keyword. For example, if we use the keyword “Homebuying process checklist” then you can get all the necessary details, process of homebuying, document required, etc.

Deliver More Customer-centric Content

As a real estate agent, you have to offer helpful information to potential clients who are searching for homes in a particular area or looking for guidance on the buying and selling process. Keywords help you in finding the informative content that matches user intent. You can create content by conducting thorough keyword research that aligns with user search queries to attract more qualified traffic to your site.

Enhance User Experience

In addition to content strategy, designing a user-friendly website and clear calls-to-action is key to enhancing the overall experience of users. Providing easy access, faster page load times, mobile optimized website, etc. Enhance user-experience as well as improve usability across devices. When users can find what they’re looking for without feeling overwhelmed or confused then they engage more and more.

Update and Refresh Your Keywords

It is crucial to regularly evaluate the performance of your current keywords whether it is driving traffic, leads, and conversions or not. Stay updated with the changes in the search engine for adapting the best real estate keyword for your business. This will help you in generating ideas for content creation and adjusting your approach as needed.

Grow More Sales with BidHom SEO Services

Finding new keywords and incorporating topics related to the real estate industry is a very challenging task for the real estate agents, brokers, and realtors. Stay on top of emerging trends and incorporating relevant keywords into your content, you can attract a wider audience while improving rankings for key queries. BidHom is an SEO optimized real estate auction website with integrated features. However, our team of digital marketing experts optimizes your site, research on keywords, content, and ranks your website higher in the Google SERPs. So, you can focus on your real estate business.